Shadowland – Brilliant!


The design and choreography from Pilobolus is brilliant. As a designer I take my hat off to this level of design in a stage show.

An example of Pareidolia


Pareidolia is a type of illusion or misperception involving a vague or obscure stimulus being perceived as something clear and distinct and I love it.

If used carefully it can be a very powerful design device to catch people’s attention.

Above is an example of how the human brain can create a meaningful pattern (a face) where there really is none.